The Internet is changing very fast. It is difficult to keep up with the changes and how those changes can impact your business. You might be thinking about user experience, converting site visits to orders, should I have 2 menus or one?, what font and size is best?, is search important?, and much more.
Our awesome government has a great website that can help answer some of these questions. Many resources can be found at Usability.gov to insure your website is compliant with standard usability guidelines. At the very least you will become knowledgeable about the issues and can decide which elements are most important to you.